Artist promotion techniques

Artists such as Swedish House Mafia and Nicki Minaj although very different in the music they produce still use the same techniques in promoting themselves. They use many different ways to promote them selves some ways more strange than others. The more eccentric artist such as lady gaga and Nikki Minaj in comparison to the artists that publicising there music in a normal way a artists like Example or Swedish House Mafia.

Most big artists will advertise there song or album by using TV, You tube, skyscraper and banners on webpages (Face book, twitter, myspace and instergram) radio stations interviews mainly  radio 1) and or magazine articles.

EXAMPLE



The album from Example Evolution of man was released on 19 November through Ministry of Sound. One of the first ways that Example first promoted is album was when he tweeted that on the plane to Sydney, he planned on writing some songs for a new album and he would be listening to Kasabian's album Velociraptor! for lyrical inspiration. He then later also used twitter to announced his lead single was going to be ' say nothing' he also told his fans that he would premier on Monday 30 July 2012 on Capital FM. Example his Example's official YouTube channel to premier 'Come Taste the Rainbow'.

All of Examples logos he has on he albums and tour titles are in the same block font in block colour rectangle. He also so always has the name of the album in the same front as the logo but smaller under neither the logo. Most of examples logos and album names are in plain black only a few are different  colours. The evolution of man album cover is shows a young boy probably example himself in a picture being held up in front of a crowd i think trying to show how far example has come in his career as an artist.